Wednesday, December 15, 2010

How To Make A Blog Post [Marketing]

Greetings Isenberg Service Corps team members! This is a brief tutorial of how to make a blog post. Keep in mind that this tutorial is very basic. There is much more that you can do with this tool, but this how-to will be a good place to start. After you're done going over this tutorial, feel free to poke around the blogger tool to learn more.

Before we get started with this tutorial, please read and remember to follow the blog guidelines that we have established.  After you've read those over, you're ready to start blogging!

Start by uploading any photos that you want in your post to your computer.

Go to, log in with your Google ID, look under Isenberg Service Corps 2010 and click on "New Post".

You can work either in "edit HTML mode" or "compose" mode. You can switch between them by clicking on the tabs at the top of the post window. I usually edit in "edit html" mode. If you prefer to be able to see what the post will look like when you publish it, you can edit in "compose" mode. Feel free to use both (switch between them) if that suits you. In this tutorial, we will mostly be using "edit html" mode.

Give your post a title following the blog guidelines format.

Add an image to your post by clicking on the picture icon.

An upload window will pop up. Click on "browse".

You can now choose a photo from your computer. Click on the photo that you want to upload, and click "open".

Now back at the upload window, choose a size, accept the "terms of service" and click on "upload image". Usually, a medium sized image will be fine.

Click "done". You will see the code for your image appear in the body window.  You may click on the "compose" tab to see what the photo looks like within the post.

After that, switch back to "edit html" mode to continue making your post.

Type the body of your post below the photo code.

To create a link in your post, first highlight the text that you want linked, and then click on the link icon on top of the body window.

A pop-up window will appear. Paste or type the URL you're linking to into there and then click "ok".

Your link will look like this:

Now label your post (tag) with keywords that will help identify the general topics of your post. Some good labels include: Marketing, Energy, Physical Plant, Students, Faculty, etc. People's names are also good labels. Separate individual labels with commas.

Now you're ready to publish your post. If you want, click the "preview" link to see what your post will look like before you publish.

If you're happy with the way it looks, click "publish post" to get your post live on the web.

If you decide to make any changes after publishing your post, you can do so by clicking on the little pencil icon just above the "comments" section on the published post.

And... That's it, you've made your first blog post!

I hope this tutorial was useful for you. Please let me know in the comments if anything here is confusing, or if you have any further questions.

Good luck, happy blogging!

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